Blue Drink Starbucks is Iced Passion Tango Tea, coconut milk (instead of water), and vanilla syrup from Starbucks secret menu. Starbucks has gained a few new members, one of whom is known as the Blue Drink. The notorious Pink Drink, which inspired this entire colorful secret drink menu, is the newest addition to Starbucks colorful drinks hidden menu. The matcha green tea-inspired Green Drink, the orange-mango creamsicle-like Orange Drink, the passionate Blue Drink, and the slightly enhanced Purple Drink. The color of the drink is blue. It’s actually more of a periwinkle color, but it’s still lovely. Starbucks’ Blue Drink costs the same as an Iced Passion Tango Tea, plus 70 cents for soy milk.
Starbucks Corporation:
Starbucks Corporation is an American global chain of coffeehouses and have headquarter in Seattle, Washington. Starbucks, as the world’s largest coffeehouse chain, is seen as a prominent symbol of America’s second wave of coffee culture. The company has 32,660 outlets in 83 countries as of September 2020, including 16,637 company-operated stores and 16,023 licensed stores. Out of a total of 32,660 stores, 18,354 were in the United States, Canada, and Latin America.
Hot and cold beverages, whole-bean coffee, micro-ground instant coffee, espresso, caffe latte, full and loose-leaf teas, juices, Frappuccino beverages, pastries, and snacks are all available in Starbucks shops. Some items are only available during certain seasons or are unique to the store’s location. The company was founded in 1971 by Jerry Baldwin, Zev Siegl, and Gordon Bowker in Seattle’s Pike Place Market, and it is now based in the Starbucks Center.
They sold the company to Howard Schultz in the early 1980s, who chose to turn the coffee bean store into a coffee shop serving espresso-based drinks during a business trip to Milan, Italy. Schultz’s first time as CEO, from 1986 to 2000, resulted in a rapid expansion of the company, initially in Seattle and subsequently across the West Coast of the United States.
Despite an initial economic collapse as a result of its growth into the Midwest and British Columbia, the company saw a resurgence in the early 1990s when it entered California through a series of well-publicized coffee battles. Orin Smith followed Schultz as CEO of Starbucks for five years, establishing the firm as a major participant in fair trade coffee and raising revenues to $5 billion.
From 2005 until 2008, Jim Donald was the company’s CEO, overseeing a massive increase in profits. Despite an initial economic collapse as a result of its expansion into the Midwest and British Columbia, the firm made a comeback in the early 1990s when it invaded California through a series of high-profile coffee wars. For five years, Orin Smith served as Starbucks’ CEO, establishing the company as a key player in fair trade coffee and increasing revenue to $5 billion.
Jim Donald was the company’s CEO from 2005 to 2008, achieving a substantial increase in revenues. During the financial crisis of 2007–08, Schultz returned as CEO and spent the next decade improving the company’s market share, extending its offerings, and reorienting it around corporate social responsibility. Kevin Johnson took over as CEO of the company after Schultz’s departure in 2017.
Pre-packaged foods, pastries, hot and cold sandwiches, and drinkware such as mugs and tumblers are all available in many establishments. There are a few “Starbucks Evenings” outlets that serve beer, wine, and small plates. In the United States and other countries, Starbucks-branded coffee, ice cream, and bottled cold coffee drinks are offered in grocery shops. Starbucks Reserve, a program for single-origin coffees and high-end coffee establishments, was launched in 2010. By the end of 2017, is expected to open 1,000 Reserve coffee outlets.
As part of the initiative, Starbucks maintains six roasteries with tasting rooms and 43 coffee shops. The world’s largest Starbucks branch, which opened in November 2019 on Chicago’s Magnificent Mile, is the latest roastery location. The corporation has been heavily chastised for its commercial tactics, corporate governance, and social responsibility. On the other hand, its franchise has built significant brand loyalty, market share, and corporate value. On the Fortune 500, the company is placed 114th, while on the Forbes Global 2000, it is ranked 288th.
Summary:
The company will have 32,660 locations in 83 countries by September 2020, including 16,637 company-operated stores and 16,023 licensed stores. Hot and cold beverages, whole-bean coffee, espresso, caffe latte, loose-leaf teas, juices, Frappuccino beverages, pastries, and snacks are available in Starbucks stores. On the Fortune 500, the company is placed 114th, while on the Forbes Global 2000, it is ranked 288th. Starbucks’ Reserve coffee program includes six roasteries with tasting rooms and 43 coffee shops.
History of Starbucks:
20th century
1970s
Starbucks first opened its doors on March 30, 1971, in Seattle, Washington. Jerry Baldwin, Zev Siegl, and Gordon Bowker, who met as undergraduates at the University of San Francisco, created the company.
Alfred Peet, a coffee roasting entrepreneur, motivated the trio to sell high-quality coffee beans and equipment. Bowker remembers that one of his company partners, Terry Heckler, believed that words beginning with “st” were powerful, prompting the founders to compile a list of phrases beginning with “st” in the hopes of coming up with a brand name.
They chose “Starbo,” a mining town in the Cascade Range, and from there, “Starbuck,” the name of the chief mate in the classic Moby-D***, sprang to mind. “Moby-D*** had nothing to do with Starbucks directly,” Bowker explained, “it was merely coincidence that the sound appeared to make sense.”
From 1971 to 1976, the first Starbucks location was located at 2000 Western Avenue in Seattle. The cafe was later relocated to 1912 Pike Place. Starbucks outlets at the time only sold beans, not coffee drinks. It bought green coffee beans from Peet’s Coffee & Tea for the first year, then began buying directly from producers.
1980s
Peet’s Coffee was purchased by the founding proprietors of Starbucks, led by Jerry Baldwin, in 1984. The company had six outlets in Seattle by 1986 and had only recently started selling espresso coffee. The Starbucks franchise was sold to former manager Howard Schultz in 1987, who rebranded his Il Giornale coffee shops as Starbucks and aggressively expanded the firm.
Outside of Seattle, Starbucks launched its first stores in Waterfront Station in Vancouver, British Columbia, and Chicago, Illinois, both in 1987. Starbucks had 46 locations in the Pacific Northwest and Midwest by 1989, and the company was roasting over 2,000,000 pounds (907,185 kg) of coffee per year.
1990s
Starbucks had 140 locations in June 1992, when it went public, with revenue of US$73.5 million, up from US$1.3 million in 1987. By this time, the company’s market worth had risen to US$271 million. The company raised roughly US$25 million from the sale of a 12% stake in the company, allowing it to treble its store count in the following two years. Starbucks’ stock price had grown by 70% by September 1992.
Starbucks bought The Coffee Connection in 1994, and with it came the rights to use, create, market, and sell the “Frappuccino” beverage. Starbucks introduced the beverage in 1995, and by 2012, the company had sold over $2 billion worth of Frappuccino. Starbucks began experimenting with restaurants in the San Francisco Bay Area in 1999 with the Circadia restaurant chain. When it was discovered that these eateries were owned by Starbucks, the restaurants were turned into Starbucks cafes.
21st century
2000s
Starbucks paid $72 million to AFC Enterprises in April 2003 for Seattle’s Best Coffee and Torrefazione Italia. Starbucks gained only 150 outlets as a result of the acquisition, but the wholesale business, according to the Seattle Post-Intelligencer, was far more important. Howard Behar was the President of Starbucks North America from 2005 to 2007. Diedrich Coffee, a competitor, stated in September 2006 that it would sell most of its company-owned retail stores to Starbucks, including most Coffee People sites in Oregon, intensifying regional coffee warfare.
Diedrich Coffee and Coffee People stores were converted to Starbucks. The sale did not include the Coffee People outlets at Portland International Airport. Starbucks launched My Starbucks Idea, a community website in early 2008 to collect user proposals and comments. Suggestions are discussed and voted on by other users. “My Starbucks seems to be all love and light at the moment,” journalist Jack Schofield observed, “which I don’t think is conceivable without a lot of censorship.”
Starbucks bought Coffee Equipment Company, the maker of the Clover Brewing System, in March 2008. Several Starbucks stores in Seattle, California, New York, and Boston began testing the “fresh-pressed” coffee technology. During the Great Recession, the company declared in July 2008 that it will close 600 failing company-owned stores and scale back its expansion plans in the United States due to rising economic uncertainties.
Starbucks also terminated approximately 1,000 non-retail jobs on July 29, 2008, to re-energize the brand and increase profits. 550 of the additional job cuts were layoffs, with the rest being vacant positions. In July 2008, Starbucks also announced that 61 of its 84 shops in Australia would close the following month. “Starbucks failed to properly comprehend Australia’s café culture,” said Nick Wailes, a strategic management expert at the University of Sydney.
Starbucks acknowledged ongoing losses in the Australian market in May 2014, leading to the sale of the remaining locations to the Withers Group. Starbucks announced the closure of 300 more underperforming outlets and the termination of 7,000 jobs in January 2009.
Howard Schultz, the company’s CEO, also stated that his remuneration had been reduced by the board of directors. Between February 2008 and January 2009, Starbucks laid off an estimated 18,400 people in the United States and closed 977 shops around the world. Ahold announced the closing and rebranding of 43 of its licensed retail Starbucks kiosks for its Stop & Shop and Giant supermarkets in the United States in August 2009.
2010s
The largest Starbucks in the United States debuted in August 2012 at the University of Alabama’s Ferguson Centre. Starbucks began posting calorie counts on menus for drinks and pastries in all of its U.S. locations on June 25, 2013.
More than 10% of in-store sales were made on consumers’ mobile devices using the Starbucks app in July 2013. When it launched the “Tweet-a-Coffee” promotion in October 2013, the company used the mobile platform once more. Customers could buy a $5 gift card for a friend by tweeting “@tweetacoffee” and their buddy’s handle. The campaign’s progress was tracked by the research firm Keyhole; according to a December 2013 media item, 27,000 people had taken part and US$180,000 had been spent so far.
Starbucks management switched from a single brand worldwide to focus on locally relevant design for each store in January 2014, as part of a change in corporate orientation. Starbucks paid $1.3 billion to long-term joint venture partners Uni-President Enterprises Corporation (UPEC) and President Chain Store Corporation (PCSC) for the remaining 50% ownership in its Chinese operation.
Starbucks revealed on March 21, 2018, that it was contemplating using blockchain technology to connect coffee customers with coffee farmers, who would then be able to take advantage of new financial opportunities. To develop a new way to follow the bean to cup journey, the pilot program was set to begin with farmers in Costa Rica, Colombia, and Rwanda. The coffee firm publicly unveiled its “bean to cup” program using Microsoft’s Azure-based blockchain solution at the Microsoft Build conference in 2019.
On April 12, 2018, two guys were arrested in a Philadelphia Starbucks after a manager reported they were trespassing. Protests erupted in response to the arrests, which appeared to be racially targeted. Kevin Johnson, the firm’s CEO, eventually apologized for the incident, and the company decided not to pursue legal action. During the company’s second-quarter results call on April 26, Johnson stated that the event and subsequent coverage had not resulted in a drop in sales.
The company reaffirmed its full-year earnings guidance, beating average estimates of 1.8 percent same-store sales growth with a 2 percent increase. Johnson declared that on May 29, the firm would close 8000 outlets for a racial bias lecture to prevent future incidents like those in Philadelphia. Starbucks announced the closure of 150 outlets in 2019 on June 19, 2018, which is three times the number the company generally closes in a single year. The store closures were planned for urban areas with dense clusters of stores.
Starbucks said in July 2019 that it would no longer sell newspapers in its cafés. In September 2019, it was also revealed that grab-and-go food kiosks and whole-bean coffee bags would be withdrawn from stores. With 200 employees, Starbucks launched its largest location ever on Michigan Avenue in Chicago in November 2019.
2020s
Starbucks suspended all cafe-only locations in the United States for two weeks on March 20, 2020, because of the COVID-19 epidemic. Only drive-thru and delivery-only operations were permitted during that time. All employees were to be paid for the next 30 days, regardless of whether they went to work or stayed at home, according to company representatives. Starbucks saw a 10% drop in overall sales due to COVID-19 lockdowns, and a 50% drop in China, where quarantine restrictions were particularly rigorous.
Due to the drop in sales, the company requested lower rent from landlords in May 2020. During the COVID-19 pandemic in the United States in June 2020, the company confirmed that it would close 400 of its locations in the US/Canada region over the next 18 months as it transitions from the coffee shop idea to “convenience-led” formats with drive-through and curbside pickup; the new shops will work with the Starbucks phone app for pre-payment by the client before arriving to pick up the order; the new stores will work with the Starbucks mobile app for pre-payment by the customer before arriving to pick.
Some businesses’ layouts will be altered to provide a separate counter for picking up mobile orders. In addition, the business announced plans to open 300 outlets largely focused on carryout and pickup orders. Starbucks said in December 2020 that it plans to boost its shop count to over 55,000 by 2030, up from around 33,000 currently.
American unionization efforts
In August 2021, three of the company’s branches in Buffalo began organizing. The workers declared on Twitter that they had founded an organizing group, Starbucks Workers United, to join a union. In September, two more stores joined the initiative. Although the National Labor Relations Board has not set a date for the vote, the five stores have filed for union elections. In October, Starbucks temporarily shut down two of the outlets that were part of the union effort for remodeling.
The corporation argued that the closures had nothing to do with the unionization drive. In October, Starbucks started collaborating with Littler Mendelson, a self-described “union-busting outfit.” Starbucks has requested that all Buffalo Starbucks outlets be included in the union ballot by the National Labor Relations Board. If successful, the employees at these Starbucks locations would be the first in the United States to form a union. Other nations have Starbucks stores that are unionized.
Blue Drink Starbucks:
Blue Drink Starbucks is the latest posh Secret Menu item to hit the internet, and you can know it’s causing a stir because it looks wonderful, is freakishly beautiful, and is Starbucks. The drink, which is a vivid shade of blue as you’ve undoubtedly guessed, is in excellent company, as it joins the likes of the original Starbucks Pink Drink, the blackberry-infused Purple Drink, and the aptly called Orange Drink, which is pumped full of orange mango juice.
Blue Drink is a straightforward concoction. Passion Ice Tea, soy milk, and vanilla syrup are combined in this drink. Given that Starbucks’ Passion Tea is a hot hue of pink, I’m not sure what makes it blue. The Blue Drink recipe is quite similar to the Purple Drink recipe, but we know that even minor changes in a recipe may greatly vary the color/shade of a beverage, so getting the Blue Drink to be the right shade of blue may be a real trick.
Be aware, though, that it appears to come out like a light shade of blue-ish lavender rather than a brilliant vibrant blue, based on what we’ve observed. The majority of Starbucks’ color-coded drinks are simply iced tea, milk, and sugar. Some, like the Purple Drink (Very Berry Hibiscus Refresher, coconut milk, and ice), use a Refresher as the foundation, while others have add-ins like matcha (the Green Drink includes matcha, black tea, and coconut milk).
So, if you’d like, you can ask for the “Blue Drink” by name when ordering this one. Some baristas will immediately recognize it, while others will search the area until a coworker comes to their aid. If you’re not sure about asking for something off the menu, just demand this:
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Passionfruit iced tea (no water)
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Soy milk or coconut milk
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Vanilla syrup
This drink isn’t a real blue color when made correctly. It turned out to be a periwinkle color, but it’s still lovely.
Price of Starbucks Blue Drink:
Starbucks’ Blue Drink costs the same as an Iced Passion Tango Tea, plus 70 cents for soy milk. The costs listed here are for my local Indiana shop; however, yours may differ significantly. Even if you get one of the larger servings, it’s a reasonably priced drink.
The table that shows blue drink prices;
| Size | Price |
|---|---|
| Tall | $2.95 |
| Grande | $3.35 |
| Venti | $3.65 |
| Trenta | $3.95 |
Rainbow Starbucks Drink:
The rainbow Starbucks drinks are;
1: Pink Drink
2: Purple Drink
3: Orange Drink
4: Blue Drink
5: Green Drink
How To Order The Secret Starbucks Blue Drink:
The Secret Starbucks Blue Drink can be ordered through the following steps;
• Go to the nearest Starbucks
• Select a drink size
• Place an order for Passion Iced Tea
• Request that they make it with soy milk.
• Request a Vanilla Syrup Pump
Starbucks Board of directors:
As of March 2021:
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Howard Schultz, chairman emeritus.
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Mellody Hobson, chair of Starbucks, president, and co-CEO of Ariel Investments.
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Richard Allison, CEO of Domino’s Pizza.
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Rosalind Brewer, COO of Starbucks.
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Andrew Campion, COO of Nike, Inc.
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Mary Dillon, CEO of Ulta.
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Isabel Ge Mahe, an executive at Apple Inc.
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Kevin Johnson, president, and CEO of Starbucks.
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Jørgen Vig Knudstorp, former chairman and CEO of LEGO Group.
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Satya Nadella, CEO of Microsoft.
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Joshua Cooper Ramo, vice chairman and co-CEO of Kissinger Associates.
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Clara Shih, CEO, and co-founder of Hearsay Social.
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Javier Teruel, former vice-chairman of Colgate-Palmolive.
Starbucks Logo:
According to Valerie O’Neil, a Starbucks representative in 2006, the logo represents an image of a “twin-tailed mermaid, or siren as she’s known in Greek mythology.” Over the years, the logo has been drastically simplified. The Starbucks siren had no top and a completely visible double fishtail in the first incarnation. Melusine was compared to the image, which had a rough visual texture.
Starbucks claims the image is based on a 16th-century “Norse” woodcut, although some academics claim it is based on a 15th-century woodcut in Juan Eduardo Cirlot’s Dictionary of Symbols. Her chest were concealed by her flowing hair in the second edition, which was worn from 1987 to 1992, although her navel was still exposed. The fishtail was slightly shortened, and the predominant color was altered from brown to green, a tribute to the three founders’ alma mater, the University of San Francisco.
Her navel and chest are completely hidden in the third iteration, which was worn from 1992 to 2011, and only the fishtails are visible. The original “woodcut” emblem has been relocated to Starbucks’ Seattle headquarters. Starbucks temporarily reinstated its original brown logo on paper hot-drink cups in early September 2006 and again in early 2008. Starbucks claims that this was done to honor the company’s Pacific Northwest roots and to commemorate 35 years in operation.
Because of the siren’s ■■■■■ chest, the antique emblem created some criticism, but the media paid little attention to the temporary switch. When Starbucks revived the classic logo in 2006, it drew similar criticism. As detailed in a Pulitzer Prize-winning piece by Colbert I. King in The Washington Post in 2002, when Starbucks entered the Saudi Arabian market in 2000, the design was changed to eliminate the siren, leaving only her crown.
Three months later, the corporation stated that it will use the international logo in Saudi Arabia. Starbucks started in January 2011 that it would make minor adjustments to its logo, including removing the Starbucks wordmark from around the siren, increasing the siren picture, and turning it green.
The original Starbucks logo was inspired by a 16th-century “Norse” woodcut. Starbucks claimed in 2006 that the logo depicts a “twin-tailed mermaid, or siren as she is known in Greek mythology.” Over the years, the logo has been drastically simplified.
Starbucks Environmental and Social Policies:
Environmental practices:
Starbucks launched “Grounds for your Garden” in 1999 as a way to make their business more ecologically friendly. Anyone who requests leftover coffee grounds for composting will receive them. Customers can request and lobby their local retailer to start the practice, even if not all stores and regions participate.
The Sun newspaper stated in October 2008 that Starbucks was squandering 6.2 million US gallons (23.4 million liters) of water per day by leaving a tap constantly running in each of its locations for rinsing utensils in a ‘dipper well,’ but this is sometimes mandated by regulatory food safety rules. Starbucks re-evaluated its use of the dipper well technology in June 2009, in response to criticism about its excessive water consumption.
Starbucks locations in Canada and the United States successfully introduced a new water-saving technology that passes federal health regulations in September 2009. The dipper wells were replaced with push-button metered faucets for rinsing, and each variety of milk is given its spoon that stays in the pitcher. Every store will supposedly save up to 150 gallons (570 liters) of water every day.
Recycling:
In 2006, Starbucks began utilizing 10% recycled paper in their beverage cups, claiming that it was the first time recycled material had been utilized in a product that came into direct contact with food or beverage. The Natural Resources Defense Council’s Allen Hershkowitz considered the 10% content “insignificant,” although Starbucks received the National Recycling Coalition’s Recycling Works Award for the project in 2005.
Starbucks’ vice president of corporate social responsibility noted in a 2008 media piece that the firm was still struggling with environmental responsibility because none of its cups were recyclable and stores lacked recycling bins. Starbucks granted customers who brought their reusable cup a 10-cent discount at the time the article was written, in addition to employing corrugated cup sleeves produced from 85 percent post-consumer recycled fiber, which use 34 percent less paper than the original.
During the same period, Starbucks announced a three-year agreement with Conservation International to help safeguard the natural environment of coffee-growing communities in Mexico and Indonesia.
Plastic straw ban:
Starbucks President and CEO Kevin Johnson announced on July 9, 2018, that single-use plastic straws will be banned on all cold drinks from all Starbucks locations worldwide by January 1, 2020, due to climate change concerns, pollution, and sea turtle extinction, as single-use plastic straws were not designed for recycling when they were invented.
Straws for Frappuccinos will be constructed of a sustainable and environmentally friendly material like paper or compostable plastic, while lids for other cold drinks will be straw-less. Starbucks’ new redesigned lids use 9% less plastic than its traditional flat lids.
By the end of 2018, Starbucks locations in Europe, China, Taiwan, Japan, Thailand, Vietnam, India, Canada, Hawaii, Alaska, Washington, D.C., New Mexico, California, New York, Washington State, New Jersey, Oregon, Maryland, Delaware, Vermont, Massachusetts, Connecticut, and Rhode Island had already stopped using plastic straws. Among the 78 nations where Starbucks has opened stores, South Korea is the first to implement paper straws in all locations.
Reusable cups:
Every year, Starbucks makes an effort to limit its use of plastic. It held the same event in Korea in 2021 after completing the campaign to give the Reusable Cup in Vietnam in 2020. A hashtag selected by Starbucks was written and shared with a picture of tossing away a neatly washed recycled PET bottle on Instagram, and a reusable cup was issued instead of a throwaway cup.
Starbucks introduced reusable cups in April 2013, allowing consumers to bring their cups into any location and earn a modest discount on their beverage. When the Covid-19 epidemic initially broke out in 2019, the corporation stopped using personal cups because of concerns about germ transmission. By 2025, Starbucks will have completely phased out throwaway cups in Korea.
Farmer equity practices:
In 1994, Starbucks started creating plans for corporate social responsibility. Starbucks’ C.A.F.E. practices are based on a rating system of 249 indicators, thanks to a partnership with Conservation International (CI) to create strategies and audit its coffee and farmer equity (C.A.F.E.) program. Farmers who receive higher overall scores are paid more than those who receive lower marks.
Economic accountability, social responsibility, and environmental leadership in coffee farming and processing are among the rating criteria. Indicators for social responsibility have evolved to include ‘zero tolerance’ indicators that require workers to be paid in cash, check, or direct deposit, ensure that all workers are paid the established minimum wage, that places of employment are free of harassment and abuse, that workplaces are nondiscriminatory, and that no persons under the age of 14 are employed, and a variety of others.
Starbucks has switched 90 percent of its coffee purchases to preferred C.A.F.E. certified vendors, and it is on track to meet its stated goal of purchasing 100% of its coffee through C.A.F.E. or other “ethically sourced” certification systems. Starbucks’ C.A.F.E., according to Washington State University Assistant Professor Daniel Jaffee, is simply “greenwashing” to “burnish their corporate image.”
Professor Marie-Christine Renard of Chapingo University’s Rural Sociology Department wrote a case study of Starbucks, Conservation International, and Agro-industries United of Mexico (AMSAjoint )'s conservation effort in Chiapas, Mexico, concluding that “while the CI-Starbucks-AMSA Alliance paid better prices, it did not allow the producers to appropriate the knowledge that was necessary for the organizations to improve the quality of their coffee”
Fair trade:
In the year 2000, the company launched a fair trade product range. In 2006, Starbucks purchased around 136,000 tonnes (300 million pounds) of coffee, of which about 18 million pounds (8.2 million kilograms) or 6% was certified as fair trade. In the United Kingdom and Ireland, all espresso roast is Fairtrade. Starbucks has been urged by organizations such as Global Exchange to improve its sales of fair trade coffees.
Starbucks has committed to supporting and promoting Ethiopian coffees following a long-running feud between the two countries. Ethiopian ownership of popular coffee designations such as Harrar and Sidamo is accepted, according to a BBC News article, even though they are not registered. Ethiopia battled hard for this recognition, mostly to provide its impoverished farmers an opportunity to earn more money.
Starbucks claimed to have paid $1.42 per pound ($3.1/kg) for its coffee in 2006, which was more than 33% higher than the commodity price at the time. The coffee Starbucks acquired for $1.42 per pound ($3.1/kg) had a selling price of $10.99 per pound ($24.2/kg) after shipping, processing, marketing, shop leases, taxes, and staff compensation and benefits. Only one Ethiopian coffee is available on the Starbucks website as of 2013. Starbucks is also a founding member of the World Cocoa Foundation.
Foodbank donations:
Starbucks has been donating leftover pastries to local food banks in the United States through a food-collecting service called Food Donation Connection since 2010. Starbucks announced a five-year commitment in March 2016 to donate all unsold food from its 7,600 company-operated outlets in the United States to local food banks and charities.
Through the company’s agreements with the Food Donation Connection and Feeding America, perishable food will be carried to area food banks in refrigerated trucks. Over the next five years, this program, dubbed FoodShare, is scheduled to give up to 50 million meals. The program was available in ten different markets as of 2017, including New York City. Starbucks donates food from 45 shops in New York to Feeding America and City Harvest, both non-profits.
The concept will be expanded to all 305 Manhattan retailers. FoodShare will be available at 60 percent of Starbucks outlets in September 2019. This level of cooperation resulted in the distribution of 20 million meals to individuals in need.
Cage-free eggs:
Starbucks introduced a new animal protection policy in 2008, prohibiting numerous harsh farming techniques, including the confinement of hens. In 2009, they developed a buying preference in North America for animal husbandry and processing, including egg production, that followed industry best practices.
Starbucks said in 2015 that by 2020, they would be using only cage-free eggs. Later, the firm changed its commitment to only company-owned outlets, leaving about 40% of its licensed eateries out. Starbucks said in 2018 that by 2020, all company-operated locations, including Starbucks branded items and those provided to licensed partners in North America, will use 100 percent cage-free eggs and egg products.
They stated that their goal is for all of their products to fulfill high quality and ethical standards, as well as a dedication to social responsibility norms that prioritize animal care. Starbucks has not shown any significant progress in animal care since 2012, according to organizations like World Animal Protection and Compassion in World Farming. Starbucks, according to the Humane Society of the United States, no longer qualifies as a cage-free company.
Many nonprofit and humanitarian organizations have publicly chastised Starbucks for failing to fulfill its cage-free targets. A recent campaign by animal rights and consumer interest group Equitas, which uses a website and other social media initiatives to tell Starbucks’ customers about the company’s caged egg consumption, has been criticized.
Starbucks Partnerships:
Apple Inc.:
Starbucks and Apple Inc. have joined together to offer music as part of the “coffeehouse experience.” Apple created a Starbucks Entertainment section to the iTunes Store in October 2006, selling music similar to that played in Starbucks locations. In September 2007, Apple announced that iPhone, iPod touch, iPad, and MacBook users in the United States will be able to browse the iTunes Store through Wi-Fi at Starbucks without having to log into the network.
The iTunes Store recognizes current songs being played in a Starbucks and offers users the option to download them. Some establishments have LCD screens that display the current song’s artist, song, and album information. During 2007–2008, this feature was only available in a few markets, including Seattle, New York City, and the San Francisco Bay Area. Starbucks began selling digital copies of certain albums through iTunes in the fall of 2007. Starbucks offered 37 different songs for free download on iTunes as part of its “Song of the Day” promotion in 2007, and the App Store offers a free “Pick of the Week” download.
MSBC:
The MSNBC morning news program Morning Joe has been branded as “brewed by Starbucks” since June 1, 2009, and the show’s logo has been updated to reflect the company emblem. Although the hosts have previously enjoyed Starbucks coffee on television “for free,” as MSNBC president Phil Griffin put it, it was not a paid spot at the time. Rival news organizations had varied reactions to the move, which was seen as both a smart alliance in a downturn and a surrender of journalistic ethics. The endorsement agreement came to an end in August of 2013.
Kraft Foods:
In 1998, Starbucks and Kraft Foods formed a collaboration to offer Starbucks items in the latter’s Mondelez supermarket stores. Starbucks claimed Kraft did not advertise its products properly and offered Kraft US$750 million to cancel the deal; however, Kraft declined the offer, and Starbucks went ahead and terminated the arrangement nonetheless. Starbucks wanted to end the contract since single coffee packs were becoming more popular at the time.
Starbucks was limited to selling packs that could only be used in Kraft’s Tassimo machines under the terms of their partnership. Starbucks didn’t want to be left behind when it came to the K-Cup industry. Starbucks was fined US$2.8 billion by an arbitrator in mid-November 2013 for terminating the agreement prematurely and unilaterally. Mondelez International is a corporate spin-off of Kraft.
Arizona State University:
Starbucks announced a partnership with Arizona State University (ASU) in June 2014 that will allow Starbucks employees in their junior and senior years of college to complete four years of education online at ASU for roughly $23,000. Starbucks employees who are accepted into the program will earn a college scholarship covering 44 percent of their tuition. All other expenditures and the remaining balance would be paid by the student or through standard financial aid.
Starbucks and ASU announced an extension of the College Achievement Program in April 2015. All qualifying part-time and full-time Starbucks employees in the United States would be able to enroll in the program and get full tuition reimbursement. Starbucks reimburses the student for their tuition share at the end of each semester. The student can then use the money to pay off any loans or debt he or she has accumulated over the semester.
PepsiCo:
Starbucks and PepsiCo agreed in 2015 to promote and distribute Starbucks goods in several Latin American nations.
Spotify:
Starbucks partnered with Spotify, a music streaming service, in May 2015. Employees in the United States were given a Spotify premium subscription as part of the deal, and Spotify playlists were used to assist influence the music played in stores. Starbucks also received its own Spotify playlist, which will be available on Spotify’s mobile app.
Disney:
On June 19, 2015, a Starbucks opened on Discovery Island at Disney’s Animal Kingdom. Because plastic straws are not permitted at the park due to the presence of animals, this location provides special green eco-friendly straws with their cold drinks. Following sites in the Magic Kingdom (Main Street, USA), Epcot (Future World), Disney’s Hollywood Studios (Hollywood Boulevard), and two in Disney Springs, this was the sixth Starbucks to open in Walt Disney World (Marketplace and West Side).
There are also locations in Disneyland (Main Street, United States of America), Disney California Adventure (Buena Vista Street), Anaheim’s Downtown Disney, and Disney Village at Disneyland Paris, in addition to these six. Starbucks operates the outlets in Downtown Disney and Disney Springs, while Disney operates the shops inside the theme parks.
Uber Eats:
Starbucks expanded its collaboration with Uber Eats in December 2018, bringing its beverages to consumers’ doorsteps in the United States, as it had done in China for some time.
Lyra Health Inc.:
Starbucks started in March 2020 that from April 6, all U.S. employees and their qualified family members will be able to access up to 20 free mental health counseling or coaching sessions each year. They can visit with a counselor in person or via video call, and Lyra Health Inc. will provide them with limitless access to self-care apps.
Starbucks Racial controversies:
Starbucks has been accused of racial discrimination and intolerance on multiple occasions. Starbucks agreed to settle a lawsuit in 1994 after two employees were fired due to their color, age, and sex. After her immediate supervisor, a regional vice president indicated he wanted to call her Toby, a slave name given to African Kunta Kinte in the TV mini-series “Roots,” a black lady launched a lawsuit. Her coworker spoke on her behalf, and she was dismissed as a result.
In 2008, a former African American Starbucks engineer filed a discrimination lawsuit against the corporation because his supervisor failed to handle racist bullying at work, instead of assigning him extra work as a result of his complaints. Starbucks reached an agreement in 2009. When a Starbucks employee in Milwaukee observed a black guy sleeping in a park in 2014, they alerted the cops, who killed the man by shooting him 14 times, resulting in demonstrations.
The 2015 Starbucks “Race Together” campaign, in which baristas were directed to write the word “Race Together” on customer cups to initiate a national debate about race, was widely panned. Two black males were arrested and dragged out of a Philadelphia Starbucks in 2018 after the staff reported them for refusing to leave. The incident’s video rapidly went viral, causing worldwide indignation.
In another example from 2018, a black man was denied the restroom code since he was not a client, even though a white man was given the code before ordering anything. Starbucks staff will not be allowed to wear “Black Lives Matter” insignia or statements on their clothing or accessories after 2020. After a woman received her order with a racist artwork on the cup, a Starbucks in Ireland was fined €12,000 in 2021.
Starbucks has been accused of racial bias in its promotions by the Equal Employment Opportunity Commission, based on workforce statistics from 2007 to 2011 that indicated ■■■■■■■■ retail partners in the United States obtained fewer promotions than statistically expected.
Starbucks agreed to settle a lawsuit in 1994 after two employees were fired due to their color, age, and sex. When a Milwaukee Starbucks employee observed a black man sleeping in a park in 2014, they alerted the cops, who killed the man by shooting him 14 times.
Frequently Asked Questions:
Many people ask questions about this keyword, following are the related questions about this keyword ;
1: How do you order a blue drink at Starbucks?
To get a Blue Drink, order a Passion Iced Tea/the Teavana Shaken Iced Passion Tango Tea, soy milk (or coconut milk, as desired), and vanilla syrup. The only difference between this and the Purple Drink order is that you request the Blue Drink without the blackberries.
2: Is the Starbucks blue drink real?
The color of this drink isn’t real blue. It’s actually more of a periwinkle color, but it’s still lovely! Starbucks’ Blue Drink costs the same as an Iced Passion Tango Tea, plus 70 cents for soy milk.
3: What is the most colorful drink at Starbucks?
The limited-edition Frappuccino is a Crème Frappuccino (read: no coffee) that combines red, yellow, and blue to create a tie-dye rainbow in a cup, topped with whipped cream and a dusting of color. According to Starbucks, the drink’s hues come from red beet, turmeric, and spirulina.
4: What does Starbucks blue drink taste like?
The Purple drink is sweet, but not overly so, and tastes like a liquid blueberry muffin (which sounds kind of gross, but like, trust). The blue drink is sweeter than the purple drink.
5: What is the most expensive drink you can order at Starbucks?
William Lewis of Florida set the record for the most expensive Starbucks beverage on Wednesday with an $83.75 grande latte that included 99 extra shots of espresso and 17 pumps of vanilla syrup, mocha, and matcha powder.
6: What is similar to the pink drink?
If you want a pink drink but don’t want to drink acai, try this. Request a Youthberry White Tea Granita, Strawberry Crème Frappuccino, or Strawberry Lemonade Refresher from the can. Order a Very Berry Hibiscus Refresher made with soy milk instead of water if you like purple but don’t like Passion Tango Tea.
7: What is the green drink in Starbucks?
Smooth and creamy matcha with just the right amount of sweetness, served over ice with milk. Green has never tasted as delicious as it does now.
8: Does Starbucks have a purple drink?
Yeah, which is made up of Berry Hibiscus Starbucks Refreshers beverage combines sweet blackberries and tangy hibiscus flavors with creamy coconut milk and ice to create refreshing sips.
9: How do you order a purple drink at Starbucks?
Simply ask for a blend of passion iced tea, soy milk, and vanilla syrup, along with a scoop of blackberries or blueberries, when ordering the “Purple Drink” at Starbucks.
10: Is the pink drink good?
The drink isn’t overly sweet, either. Although it has a creamy texture, it is nonetheless really refreshing. It’s the finest of both worlds once more! It tasted like a light strawberry milk or, better yet, a nicer, lighter, and fresher version of Yoo-strawberry hoo’s drink.
Blue Drink Starbucks is Iced Passion Tango Tea, coconut milk (instead of water), and vanilla syrup from Starbuck secret menu. The corporation operates 32,660 outlets in 83 countries, with 16,637 owned by the company and 16,023 licensed. There were 18,354 stores in the United States, Canada, and Latin America out of the total of 32,660. Starbucks first opened its doors on March 30, 1971, in Seattle, Washington.
The original owners of Starbucks sold the company to Howard Schultz, a former manager, in 1987. By 1989, there were 46 Starbucks locations in the Pacific Northwest and Midwest. Starbucks had 140 locations in 1992, bringing in $73.5 million in revenue, up from $1.3 million in 1987. Starbucks is the most recent color-coded beverage to make the rounds online.
The Blue Drink’s recipe is similar to the Purple Drink’s, but it’s a little more blue. In 2006, Starbucks began utilizing 10% recycled paper in their beverage cups, claiming that it was the first time recycled material had been utilized in a product that came into direct contact with food or beverage.
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