At what time does McDonald’s serve lunch?
A highly successful international food chain MacDonald’s timing for serving lunch is 10:30 am from Monday to Friday and 11:00 am on Saturday and Sunday. Some items are served through out the day while some items are served only in the lunch timings till 2:00 pm or 5:00 pm. It depends on the branch and their management.
Famous food items of McDonald’s:
McDonald’s the highly successful global fast food chain has some food items that are very popular among their customers. Following are some food items that are the most liked and favorite items from
McDonald’s.
1 French fries:
Mouth watering McDonald’s french fries are the most liked and the most favorite item among the people. People really love them and order them with and without meals. There is of course a secret for such addictive french fries with the unique taste.
2 Big Mac:
McDonald’s special hamburgers known as Big Mac are another most favorite food item from the restaurant. The 2 patties topped with sauce and covered with burger bun has a unique taste. Some also say that big Mac is the world’s most famous hamburger. In 2007 McDonald’s recorded that almost 550 Million big Mac burgers are sold per year domestically. This can give you an idea of the popularity of this special big Mac burger. Now there are different variations available of this burger. Like
1 Spicy McCrispy
2 McRoyale
3 McChicken
4 McArabia
5 Mini McArabia
3 Happy Meal:
Some thing special for children that McDonald’s have is their happy meal. McDonald’s is considered to be the World’s largest toy distributer restaurant. The packaging, colour and design of the box attracts the children. Inside a happy meal there are french fries, Mac burger and one or two toys to play with. This marketing technique is quite successful.
Why McDonald’s is the highest successful international fast food chain in the whole world?
It is simply because of their marketing techniques and the approach that they selected to spread their business in the world. Following are the 5 things that have made McDonald’s what it is today.
1 Prices:
McDonald’s offer a lot of special deals to it’s customers which help in getting more customers. McDonald’s deals and prices are on of their marketing techniques which has spread their business so much.
2 Places and Buildings:
Another different feature of this world wide restaurant is the special and attractive designs of it’s buildings. Moreover the places that they select for their restaurants are always at the front so that people can easily see and come to their restaurant.
3 Different taste in Different countries:
If you have travelled to other countries and tried McDonald’s there then you will know very well that although McDonald’s is a global fast food chain but it does not serve the same taste everywhere. They serve according to the people of that country. Spices and sauces vary according to what the people of that specific county likes. This little thing has also contributed in the success of McDonald’s and helped it in becoming a highly successful global fast food chain.
4 Quality:
McDonald’s provide high quality food to it’s customers. Of course people want to have good quality and hygienic food for themselves and McDonald’s understands it’s customers very well. They provide good quality and hygienic food with a hygienic environment so people are automatically attracted towards their restaurant.
5 Marketing:
McDonald’s use every source to market the restaurant. Media and social media are the main sources. The advertisements of McDonald’s are attractive and different from other restaurants.
About McDonalds:
We all know that currently McDonald’s is a highly successful international fast food chain. Let’s look a little in the history of McDonald’s.
History of McDonald’s:
It all started in 1937 in California when two brothers Richard McDonald and Maurice McDonald started a food stand with a name Airdrome in Los Angeles. Hot dogs were the first thing that was sold. Later they also started selling Hamburgers. In 1940 they shifted in a building and renamed their restaurant as McDonald’s Bar-B-Que. They eliminated Bar-B-Que from the menu and only served variety of hamburgers when they realized that most of their profit comes from hamburgers. They removed the Carhop and established a proper restaurant. Once again they changed the name to McDonald’s and started it again in late 1948.
In 1952 the brothers decided to shift the restaurant into a new building. This time they discussed with different architect as they wanted a eye catching design to attract the customers. Stanley Clark Meston was selected for the project. Together they created an attractive and unique design for their new restaurant with two 25 foot metal arches that were in yellow colour called “golden arches”. These golden arches were the center of attraction for the people. More marketing techniques were used to attract customers and to increase efficiency of work.
In 1953 the two brothers decided to open franchises. They opened 3 franchises on different places. The third one was in Downey, California. This third franchise is the oldest McDonald’s that you will find today.
In 1954 Ray Kroc joined McDonald’s and he helped them in spreading their business on national and then on international level.
The first McDonald’s to start in Asia was in Tokyo, Japan. It started in July 1971.
1981 was the year when first McDonald’s restaurant was opened in Philippines.
First McDonald’s in Malaysia started working in 1982.
In 1986 in Istanbul, Turkey first Turkish McDonald’s was opened.
World’s biggest McDonald’s restaurant was built in Beijing, China in 1992 but it was demolished.
Saudi Arabia’s first McDonald’s restaurant started in 1993.
McDonald’s came to India in 1996.
In 1998 first McDonald’s restaurant started working in Lahore and then in Karachi.
Current situation:
As recorded in 2019 there are almost 38,695 restaurants of McDonald’s in the whole world. Currently the CEO of this global fast food chain is “Chris Kempczinski”. It’s headquarter is in Chicago, United States. In 2019 their gross annual profit was 21.8 Billion USD dollars. In 2020 due to pandemic as all the companies faced a little loss so do McDonald’s. MacDonald’s have reported 6% decrease in the net sale this year.
Conclusion:
McDonald’s is the world’s largest fast food chain. Founder of this highly successful business were two brothers Richard and Maurice McDonald. Ray Kroc changed the game and spread their business in the whole world.
Through their smart marketing techniques and strategies today McDonald’s is the highest successful global fast food chain of the world with over 38 thousand restaurants in the whole world.