Yoga is a spiritual practice in India. [2] In India in the early 20th century, medieval haṭha yoga postures were combined with gymnastic movements, creating a new yoga tradition of yoga postures. [3] In the 1990s, sports became one of the most popular types of sports in the Western world, especially for women. [4]
Yoga pants made of nylon and Lycra appeared on the market in 1998, which Lululemon sold in its first store in Vancouver as suitable clothing for yoga studios. [5] [6] Lululemon founder Chip Wilson was asked to take a yoga class in 1997, in which the instructor wore a “slinky dance suit” ■■■■■■ into a second leather, which inspired him to get involved in the fashion yoga business. In 2005 Lululemon introduced a stretch fabric (Luon) with a low -cost microphone and a polyester microphone, then other more specialized fabrics: moisture -absorbent (Luxtreme), compression (Nulux), and odor -reducing fabrics that contain silver as an antibacterial (Silverescent). [5] Yoga pants have been popular, until 2014 American children opted for jeans; The jeans manufacturer, Levi Strauss, is threatening to make some of these jeans tighter. [5] For many years yoga could spread to this world; the first Lululemon store in Europe opened in 2014, in London’s Covent Garden. [8]
There are many competitors entering the market, some including Nike, Adidas, and Target that offer custom fabrics. [5]