Total time spent listening (TTSL)

Total time spent listening (TTSL),

Definition of Total time spent listening (TTSL):

  1. Number of 15-minute segments of listening to a radio station by a particular group. TTSL divided by the cumulative audience (Cume) equals the time spent listening (TSL).

Meaning of Total time spent listening (TTSL) & Total time spent listening (TTSL) Definition