Selective perception

Selective perception,

Definition of Selective perception:

  1. A psychological cognitive bias related to how a persons expectations or the degree to which something stands out can affect observations. Selective perception can be used by a business to target its marketing campaigns to influence and appeal to desirable potential customers for its product or service.

How to use Selective perception in a sentence?

  1. The selective perception demonstrated by the consultant was odd considering the whole picture must be understood to make optimal decisions.
  2. Being able to figure out the selective perception of your product will let you know how to market it correctly.
  3. My friend noticed all these strange things about people and hated them for it and I thought he might be using selective perception .

Meaning of Selective perception & Selective perception Definition