Rational appeal

Rational appeal,

Definition of Rational appeal:

  1. The reasonable, practical and functional desirability of a product or service to a potential consumer. For example, a marketing department of a business will often make a rational appeal to consumers if they are attempting to sell a necessity of life to a targeted group of consumers.

How to use Rational appeal in a sentence?

  1. There was a lot of rational appeal for the new product and we thought that it would be a very good seller in the future.
  2. The leaf removal company targeted area which contained dense trees in yards in order to accomplish rational appeal of the convenience of having leaves removed professionally.
  3. Billys mother made a rational appeal to him in order to get him to eat carrots, his least favorite vegetable.

Meaning of Rational appeal & Rational appeal Definition