Penetrated market

Penetrated market,

Definition of Penetrated market:

  1. A set of customers or clients who are already using a particular product or service. A penetrated market means that the potential users of a product or service are aware of it, and in many cases are active consumers of it. Markets that are not penetrated may be called potential markets, available markets, or target markets.

Meaning of Penetrated market & Penetrated market Definition