One-to-one marketing

One-to-one marketing,

Definition of One-to-one marketing:

  1. A form of direct promotion where a business representative communicates directly with a targeted or interested consumer. The typical one-to-one marketing dialog will involve the representative or sales person listening to what the customer requires and then proposing services or goods they can offer to meet those requirements.

Meaning of One-to-one marketing & One-to-one marketing Definition