What does morning mean in movies?
A cinema is available during the day. The price is usually a little cheaper.
The importance of the morning
Daytime programs are in French and the term dates back to the time when the movie was just a movie, not a movie. Cinema still uses the term to refer to a swing at a particular time of night, usually around 5pm or 6pm.
Cinema seats such as morning / afternoon. It is usually cheaper than HT.