Definition of Mass marketing:
An attempt to appeal to an entire market with one basic marketing strategy utilizing mass distribution and mass media. Also called undifferentiated marketing.
How to use Mass marketing in a sentence?
- You should try and have a mass marketing strategy when introducing a new product to get as many eyes on it as you can.
- There was a mass marketing campaign going on for the new product and that made me a bit sad cause I knew people would pay too much attention to it.
- Apple takes advantage of mass marketing . By making an easily identifiable brand and logo, the masses flock towards the company and want to buy their products in order to belong.
Meaning of Mass marketing & Mass marketing Definition