Market niche

Market niche,

Definition of Market niche:

  1. A small, specialized market for a particular product or service.

  2. A small but profitable segment of a market suitable for focused attention by a marketer. Market niches do not exist by themselves, but are created by identifying needs or wants that are not being addressed by competitors, and by offering products that satisfy them. See also market segmentation.

How to use Market niche in a sentence?

  1. The product is very much aimed at a niche market.

Meaning of Market niche & Market niche Definition