Informational advertising

Informational advertising,

Definition of Informational advertising:

  1. Promotion that educates the public on (1) what are the benefits and features of a product, (2) what it does or can do, (3) how it compares with competing or similar products in value and benefits, and (4) where it can be bought. It is normally followed by persuasive and brand-building advertising.

Meaning of Informational advertising & Informational advertising Definition