Information Mapping® (IMAP®)

Information Mapping® (IMAP®),

Definition of Information Mapping® (IMAP®):

  1. Proprietary method of writing, organizing, and presenting business and technical texts. Based on the idea of information chunking (see Millers law) it divides the reading material into information blocks of 2 to 7 sentences (or graphics or tables) each, and combines up to 9 such blocks into information maps spread over up to 2 pages. A registered trademark of Information Mapping, Inc., of Boston (Massachusetts, USA), it is claimed to achieve 57 percent reduction in number of words in a document and 32 percent reduction in reading time.

Meaning of Information Mapping® (IMAP®) & Information Mapping® (IMAP®) Definition