Foot traffic

Foot traffic,

Definition of Foot traffic:

  1. Pedestrians moving through or about a place; specifically the number of pedestrians that pass through a place, especially a business, in a given period of time.

  2. Before a business even decides to set up shop in an area, the company's research team will study the foot traffic in the area during different times of the day and the week. Companies that are chain stores or franchises study traffic patterns in an area as well as median income, crime rates, and local foot traffic. If it's a larger business and is interested in the area, it might contract out the work. Consultants are often used to conduct surveys and analyze foot traffic patterns at different times of the year.

  3. A term used to describe pedestrian visitors to a business or commercial site. Foot traffic refers to those who are exposed to a commercial establishment, whether they walk past or into an establishment or drive by the building.

  4. Foot traffic is a term used in business to describe the number of customers that enter a store, mall, or location. Foot traffic numbers are heavily monitored by store owners in particular retail stores, such as department stores. Foot traffic–or customer traffic–is an important metric because higher foot traffic tends to lead to higher sales and revenue numbers. However, foot traffic alone is not enough to generate new sales. Companies must offer a desirable product or service and follow through with delivering a positive experience to the customer.

How to use Foot traffic in a sentence?

  1. Foot traffic numbers are heavily monitored by store owners in particular retail stores, such as department stores.
  2. Foot traffic is an important metric because higher foot traffic tends to lead to higher sales and revenue numbers.
  3. Foot traffic is a term used in business to describe the number of customers that enter a store, mall, or location.

Meaning of Foot traffic & Foot traffic Definition