Emotional appeal

Emotional appeal,

Definition of Emotional appeal:

  1. Promotional activity aimed at highlighting emotional factors (such as looks, status value, popularity) of a product, instead of the logical or practical factors.

How to use Emotional appeal in a sentence?

  1. The emotional appeal of the product was high as teenagers were the target market and we thought we could reach them best emotionally.
  2. You should try and find a way to make a strong emotional appeal to your customers to get them on your side.
  3. I knew an emotional appeal was fallacious and would not stand up to reason, which made me smirk because the lady found herself reasonable.

Meaning of Emotional appeal & Emotional appeal Definition