Cost per thousand (CPM)

Cost per thousand (CPM),

Definition of Cost per thousand (CPM):

  1. Cost per thousand (CPM) is the most common method for pricing web ads in digital marketing. The method relies on impressions, which is a metric that counts the number of digital views or engagements for a particular advertisement. Impressions are also known as "ad views." Advertisers pay website owners a set fee for every thousand impressions of an ad. While an impression measures how many times an ad was displayed on a site, it does not measure whether an ad was clicked on.

  2. In print and broadcast advertising, cost of reaching 1,000 people (ten rating points) of households of a targeted demographic segment or geographical area.

  3. Cost per thousand (CPM), also called cost per mille, is a marketing term used to denote the price of 1,000 advertisement impressions on one web page. If a website publisher charges $2.00 CPM, that means an advertiser must pay $2.00 for every 1,000 impressions of its ad. The "M" in CPM represents the word "mille," which is Latin for "thousands.".

How to use Cost per thousand (CPM) in a sentence?

  1. An impression is a metric that counts the number of ad views or viewer engagements that an advertisement receives.
  2. Disadvantages of using CPM include incorrectly counting impressions due to duplicate views, ads that fail to load, and advertising fraud.
  3. Cost per thousand (CPM) is a marketing term that refers to the cost an advertiser pays per one thousand advertisement impressions on a web page. .
  4. CPM is one of several methods used to price online ads; other methods include cost per click (CPC) and cost per acquisition (CPA).

Meaning of Cost per thousand (CPM) & Cost per thousand (CPM) Definition

Cost Per Thousand (CPM),

Cost Per Thousand (CPM): What is the Meaning of Cost Per Thousand (CPM)?

  1. Cost Per Thousand (CPM) means, Cost per thousand (CPM), also known as cost per thousand, is a marketing term that refers to the cost of 1,000 advertisements on a website. If a website publisher charges a 2.00 CPM, that means the advertiser will pay 00 2.00 for 1,000 impressions of their ad. In CPM, M means thousands, which means thousands in Latin.

    • Cost per thousand (CPM) is a marketing term that refers to the rate at which advertisers pay for every thousand ad impressions on a website.
    • Impressions are gained in a fluid, global, diffused way.
    • CPM is one of the many online advertising pricing methods. Other methods include Cost Per Click (CPC) and Cost Per Acquisition (CPA).
    • Disadvantages of using CPM include duplicate ideas, ads that do not carry loads, and misrepresentations due to advertising fraud.

Literal Meanings of Cost Per Thousand (CPM)


Meanings of Cost:
  1. Payment (a sum of money) is required before the acquisition or realization of (an item or action)

Synonyms of Cost

toll, estimate the cost of, be priced at, market price, come to, selling price, asking price, hire charge, be valued at, put a figure on, put a price on, sell for, fare, charge, put a value on, fetch, price, value, evaluate, fee, estimate the price of, levy


Meanings of Per:
  1. For each (used with units to display rates)

  2. Divided by title line.

  3. Based on.

Sentences of Per
  1. A gas station that costs 29 1.29 a gallon

  2. With software

  3. Do as instructed

Synonyms of Per

in agreement with, heeding, in keeping with, observing, in accordance with, following, in conformity with, to, in compliance with, in harmony with, true to, as specified by, honouring, in obedience to, in fulfilment of, as per, each, per, every, in line with, commensurate with


Meanings of Thousand:
  1. A large number equal to one hundred and ten thousand products, from one thousand to 9999 a, a large number is not specified.

Sentences of Thousand
  1. Thousand meters

Synonyms of Thousand

K, thou


Meanings of CPM:
  1. Cost per thousand (in online advertising) (The amount that advertisers pay for every thousand visitors to the site who view your ad)