Click through rate (CTR)

Click through rate (CTR),

Definition of Click through rate (CTR):

  1. Percentage of a websites users (or visitors) who click on an advertisement to go to the advertisers site. Advertisers rate a website on the basis of its CTR which typically ranges from 1 to 3 percent. Also called ad click rate.

Meaning of Click through rate (CTR) & Click through rate (CTR) Definition